Updates break forms silently
A plugin, theme or page-builder update ships, the form still renders, and the submit button quietly stops working.
Lead path monitoring for agencies
Catch broken lead paths before your clients do.
Pathly walks your clients’ contact and quote forms, booking flows, call buttons and other calls to action in a real browser, around the clock, and sends screenshot proof the moment one stops producing leads.
- Create your free account
- Pathly scans the site (about a minute)
- Review the suggested checks
- Choose which ones to monitor
Free plan · No credit card · Nothing is monitored until you choose · See how it works
Checks the live page, whatever the client’s site is built with
- WordPress
- Webflow
- Squarespace
- Wix
- Custom builds
The problem
The site is up. The leads are gone.
Lead paths break in ways uptime monitoring cannot see, and agencies usually find out from the client.
Integrations disconnect unnoticed
An expired API key or a renamed field breaks the hand-off to the CRM, and nobody sees it until the pipeline runs dry.
Phones get a broken page
Most paid clicks land on phones, where a cookie bar or chat bubble can cover the submit button while desktop looks perfect.
Uptime checks miss all of it
The page returns 200 OK, so a ping monitor stays green. Only walking the path like a visitor shows that it is broken.
The result: days of missed leads, wasted ad budget, and a client who found the problem before you did.
Features
Catch the break before the client does
Three things make Pathly different from an uptime monitor: it finds the lead paths for you, proves what broke, and stays quiet until something really has.
Paste a URL, get suggested checks
Pathly scans the client’s site from our servers and finds the paths that produce leads. Nothing to install on the site.
- Contact, quote and signup forms
- Booking widgets: Calendly, HubSpot, Chili Piper, Acuity and more
- Click-to-call, email links and primary calls to action
See exactly which step broke
Every failed run keeps a screenshot, the step that failed and how long each step took, so the fix starts with facts.
- Failure screenshot attached to the alert email
- Step-by-step timings for every run
- Failed network requests and console errors captured
Alerts only when it is really broken
One blip starts a watch, not a page. An incident is confirmed only after repeated consecutive failures.
- 3 failures in a row by default, adjustable per check
- Recovery email when the path works again
- Incident history per client site
Desktop, mobile and tablet
Each check runs in a real browser as a desktop, a phone or a tablet, with touch, so mobile-only breaks get caught.
Record custom journeys
Multi-step funnels can be recorded in your own browser with the Pathly recorder extension.
Built for teams
Invite teammates with roles and send alerts to extra recipients, such as the client’s developer.
Your schedule
Run checks hourly, every 15 minutes or as often as every 5 minutes, depending on your plan.
How it works
From URL to monitored in minutes
- 01
Enter a client’s URL and sign up
Create your free account with the client’s address. Our server-side scanner then crawls the site for its forms, booking widgets and calls to action.
Scan usually takes under a minute - 02
Review and choose what to monitor
Pathly suggests a check for each lead path it found. Turn on the ones you want, pick how often they run, or record a custom multi-step journey. Nothing runs until you choose.
You pick the checks - 03
Get proof when something breaks
Pathly checks around the clock and alerts you only when a lead path is confirmed broken, with a screenshot and the failing step attached.
Alerts after repeated failures
Pricing
Simple pricing that scales with your client list
Every plan includes every feature. Plans differ only in how much you monitor and how often.
Free plan
1 website, 1 lead path, checked every day. No credit card. Every account starts here; upgrade when you need more.
Start freeSolo
For one business and its own site.
$19/month
- 1 website, your own
- 5 monitored lead paths
- Checks as often as every hour
- 1 login
Starter
For freelancers and small studios.
$49/month
- 5 client websites
- 25 monitored lead paths
- Checks as often as every hour
- 3 team members
Agency
For agencies with a client roster.
$99/month
- 20 client websites
- 100 monitored lead paths
- Checks as often as every 15 minutes
- 10 team members
Agency Pro
For large books of business.
$199/month
- 100 client websites
- 500 monitored lead paths
- Checks as often as every 5 minutes
- 50 team members
Included in every plan
The Free plan too. Plans differ only in limits and check frequency.
- Real-browser checks on desktop, mobile and tablet
- Automatic discovery of lead paths
- Email alerts with failure screenshots
- Recovery notifications
- Step timings, network and console evidence
- Safe observe mode; test mode on verified domains
Prices in USD, billed monthly; tax added at checkout where it applies. Cancel any time. See the refund policy.
FAQ
Questions agencies ask
Will Pathly spam my client’s CRM with fake leads?
No. Checks start in observe mode: Pathly loads the page and confirms the form, its fields and the submit button are present and usable, without submitting anything.
Test mode, which really submits the form with test data you choose, unlocks only after you prove you control the domain with a DNS TXT record or a meta tag.
Do I need access to the client’s WordPress or Webflow backend?
No. Pathly checks the public site from the outside, in a real browser, the way a visitor would. There is no plugin or script to install. Domain verification is only needed if you want test mode.
Can my team members receive alerts?
Yes. Invite teammates with owner, admin, member or viewer roles, and add extra alert recipients such as the client’s developer. The number of team members depends on your plan.
How do you avoid false alarms?
A single failed check starts a watch, not an alert. Pathly confirms an incident only after the same path fails several times in a row (three by default, adjustable per check), then emails you the screenshot and the failing step. You get a second email when the path recovers.
Do you test on mobile?
Yes. Every check can run as a desktop, a phone (390 × 844) or a tablet, with touch and the layout that device gets. Pathly scans each client site on desktop and on a phone, so it finds things only phones show, like a tap-to-call bar or a menu that hides the contact link.
On a phone it also checks a tap really reaches the button, so a cookie bar or chat bubble sitting on the submit button is caught. Each device is its own check with its own alerts.
What exactly can Pathly check?
Contact, quote and signup forms; booking widgets such as Calendly, HubSpot Meetings, Chili Piper and Acuity; click-to-call and email links; and the main calls to action on a page. For multi-step funnels, record the journey once with the Pathly recorder extension.
Can I cancel at any time?
Yes. Cancel from your plan settings and your plan stays active until the end of the paid month. If Pathly is not right for you, ask within 14 days of your first payment for a full refund. See the refund policy.
Protect your client retainers today
Add your first client site in minutes. Start on the Free plan, upgrade when you are ready.